HOTEL REVENUE MANAGEMENT CONSULTING

EHMA supports hotels with a revenue management consulting service ideal for optimising hotel revenue and uncovering hidden revenue potential.

EHMA's revenue consultancy is one of the services that is increasingly in demand by hotels, especially medium-sized and large hotels. It is a professional support to better manage the room price and availability strategy in order to increase overall revenue.

Revenue management consulting is based on the analysis of market data, booking trends and mathematical algorithms that help to identify the optimal rates in each situation.

BENEFITS FOR HOTELS IN ADOPTING REVENUE MANAGEMENT TOOLS

The main benefit of a specialised revenue management consultancy is increased revenue, thanks to the ability to sell rooms at a higher price without losing loyal customers.

Revenue management consultancy also makes it possible to identify market niches, i.e. periods of the year when there is a strong demand for a certain type of room and which can be enhanced in terms of price.

The application of revenue management strategies also makes it possible to improve the hotel's online visibility, both on the hotel's website and on OTA tourism portals.

Optimisation requires rate management optimisation, achieved through a preliminary analysis of the hotel, the target market, competitive analysis and the use of sophisticated mathematical algorithms.

THE EHMA MODEL FOR THE ADOPTION OF REVENUE MANAGEMENT IN HOTELS

The EHMA model involves a revenue management team working alongside the hotel staff to undertake an in-depth analysis of the product, the target market and the competition in order to apply an optimal positioning and pricing strategy that is consistent with the product, the market and that is particularly effective in increasing turnover and, above all, revenue.

The revenue management team can operate also in outsourcing.
The EHMA team, in presence or remotely, operates as if it were a permanent part of the hotel, looking after all its interests and assuming responsibilities and duties in the development of the hotel's business.

The constant analysis of performance indicators, such as RevPar or GopPar, and not only of ADR, allow for a significant improvement in the gross operating profit and the health of the hotel.

The international experience gained by EHMA on hotels of all sizes has allowed it to build a wealth of experience and a set of operational tools that allow for quick and effective intervention, achieving tangible results quickly and measuring market response.

EHMA is the partner for the adoption of revenue management tools in hotels.
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EHMA - Hotel Investments and Solutions